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``` % pandoc -f latex -t native \ifstrequal{a}{b}{yes}{\emph{no}} \newcommand{\h}[1]{\ifstrequal{#1}{a}{\'a}{#1}} \h{a} \h{b} ^D [ Para [ Emph [ Str "no" ] , SoftBreak , Str "\225" , SoftBreak , Str "b" ] ] ```